Twitter Announces Winners of its ‘Brand Bowl’ Campaign Awards

With Super Bowl LVI concluding, Twitter recognizes the other big ‘Winners’ of the day, specifically, the brands whose Super Bowl ads stood out the most during the event. To celebrate the best Super Bowl ads, Twitter announced the winners of its fifth ‘Brand Bowl’ awards, including the brands that generated the most reTweets, the most creative use […]

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Snapchat Shares New Data on Its ‘High Impact’ Ad Options

At 319 million daily users and a strong affinity with younger demographics, Snapchat makes for a great option for brands who want to boost their brand recognition and gain traction with this critical consumer subset, which can significantly impact your overall marketing performance. But just how effective are Snap ads? Are Snapchatters receptive to the brand messaging […]

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Snapchat Enabling Top Creators to Insert Mid-Roll Ads

Snapchat is looking to add another monetization opportunity for Snap creators, with mid-roll ads for Snap Star Stories providing a directly attributable revenue pathway for Snap’s biggest stars. As explained by Snapchat, soon, Snap creators will be able to switch on ads within their Stories, with a cut of the revenue generated by the ads going back […]

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Should You Use Hashtags on LinkedIn?

Do you and should you include Hashtags in your LinkedIn posts? Over a week, Social Media Today posted another poll asking its community whether or not they include Hashtags in their LinkedIn approach. Surprisingly, the poll revealed that an overwhelming majority now do, based on the 3000 people that participated. #LinkedIn 15% of those who responded don’t […]

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