It can easily be said that Twitter has undergone some drastic changes ever since Elon Musk took over. Mass layoffs, waves of restructuring, minute policy tweaks – all of this apparently paves the way for the coming of ‘Twitter 2.0’, a culmination of Musk’s notion of free speech in the form of a social platform. Of course, regardless of everything, Twitter isn’t forgetting to deliver a bunch of year-end updates. Or, in this case – update.
Twitter Cashtags
For a little context, a Cashtagis a company’s ticker symbol, symbolizing company stock. Think of Cashtags as handles, except that they’re mainly related to more financially-based engagement stats. A Cashtag is often a company’s name preceded by a Dollar ($) sign (i.e $TWITTER).
As depicted in this Tweet, now, when users see Cashtags in the app (for example $META), they’ll be able to get a pricing graph for that stock by tapping through on the tag link, which will also be displayed above any Tweets that also include the tag. As noted by reverse engineering expert Jane Manchun Wong, the pricing information is sourced via TradingView, which gives you an up-to-the-minute overview of current stock prices. Unless you’re primarily a stock trader or fund manager who’s on Twitter just to earn a little extra pocket change, then we can’t really say how relevant this would be for the average Joe.
While it does add another interesting layer of context for the platform and surrounding Tweet discussions, it doesn’t seem like it would have been a priority addition by any means. But hey, it’s here now – so if you ever wanted to look up the Cashtag of particular companies, then you at least now had the ability to do so.
At most, it’s an interesting, if not oddly-timed addition. With Twitter previously mainly relying on ads to generate revenue, while the addition of these extra Cashtag capacities doesn’t directly aid it in increasing revenue generation, it does offer you further insight as to how various company stocks currently fare on the platform, better guiding your planning to line up with current stock trends.
The Wrap
Despite Elon Musk saying that he’d step down as the CEO once he finds a suitable candidate, he’ll still pretty much be the owner, so regardless of whether or not this was also one of his ideas, we shouldn’t totally discount the thought that he’ll no longer influence the ideas of whoever will be the new Tweet Chief. Then again, this is Twitter and Social Media, so maybe we shouldn’t be taking everything that Musk says literally. He has proven that he often doesn’t mean what he says.
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