There is a new Pinterest Information and Education Hub for creators. The hub provides insights on how to make the best use of Pins, how to monetize your Pinterest presence, and more. We have not heard much from Pinterest lately, so this is refreshing news. With the economic situation impacting platform growth, a new activation gives Pinterest enthusiasts hope.
Let’s Get Learning!
The new Pinterest Information and Education Hub for creators is available in 13 languages. Furthermore, the new hub will include modules on how to utilize Pins, and information on how to be featured in Pinterest’s editorial surfaces. Likewise, having extra guidelines on aligning with platform-promoted trends is always appreciated.
No learning center is complete without a section all about best practices. On that note, Pinterest’s new hub shares some key tips about creating stand-out Pins. The hub also features fact sheets on Pinterest’s various creator funding tools and programs. More importantly, eager creators can now access more information about effectively monetizing their Pinterest efforts, which should increase app appeal.
In addition, Pinterest also included dedicated education walk-throughs that gave more specific pointers about succeeding in the app. Like other social apps, Pinterest has been making a stronger push toward incentivizing creators and maximizing in-stream content flow.
Aside from its Creator Fund, which provides direct payments to select creators, Pinterest has also tried a “Creators Rewards” program. The program allowed creators to participate in specific challenges to earn cash. At the same time, it also added new profile and discovery tools to help showcase creators and their in-stream content.
More education is always welcome. Online literacy is a crucial yet heavily underrated and undervalued element. It is one thing to want to grow and develop your brand online, but another thing entirely to know how. On that note, Pinterest’s new education platform marks the next stage of that push. It is always a better move to provide a centralized control center for creators to streamline and create their content.
The Wrap
The new Pinterest Information and Education Hub is a great addition. While the target are Pin creators, there is also plenty of information and value for marketers. Here is an example – an interactive content calendar with pointers on what to post each month. It could be worth experimenting with. Moreover, creators get a new central space for Pinterest’s various resources. Who knows? This could be what finally monetizes your Pins.
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