What makes a blog post engaging and fun to read? Turning to AI tools like ChatGPT somewhat helps, but the issue with generative AI is that it is derivative. Generative AI uses a range of other works and references, making them witty but not very original. That being said, check out these three blog post […]

What SEO techniques have you utilized for your business this year? Did you even utilize SEO at all? If not, then you have been missing out on a lot of potential growth. In case you wanted to catch up, a team from SMB Services created an infographic on the latest SEO trends. SEO is a […]

How do you improve your influencer marketing campaigns? That is an important question that you should continuously ask yourself. With entertainment-based platforms on the rise, and traditional networks leaning more into short-form video, demand for creator partnerships has also risen. A recent survey shows that investment in influencer marketing is increasing faster than traditional ad […]

In case you are not aware, generative AI is better now than when it began. ChatGPT, in particular, has gained a tremendous amount of popularity over the past year. Integrating generative AI into your various processes can lead to heightened performance, which is every business’s ultimate goal. That said, are you looking for ways to […]

Behind every successful online brand is an intuitive landing page. A great landing page is a must for maximizing your digital marketing results. A landing page also helps ensure that you retain important first-step click-throughs. The optimal landing page should also provide all the necessary information that customers need in a single overview. Pertinent information […]

While X and Meta go about parading what they believe verification is (and should be), Reddit decided to chime in. Jumping onto the verification bandwagon, Reddit is introducing its new official profile tags, which are visible on some accounts. These new labels act as markers that confirm a user’s identity, similar to Twitter’s blue tick […]

Expanding the presence of your local business is always a goal. Now that we have Social Media, achieving that goal has become easier. With the advent of the internet, expanding local brand reach is now more versatile. The practice is still the same, but execution has become more diverse. Are you looking to boost your […]

There’s trouble brewing at Reddit. Then again, there’s always trouble over there, it’s known as the world’s comment section after all. Anyhow, various popular subreddits are set to ‘go dark’ next week, in protest over the changes to Reddit’s API pricing. Lamps Ready Late last month, Reddit announced that it would be upping the prices […]

After years of development, lagging behind the whole AR trend in the process, Apple has finally revealed what would be the first version of its AR glasses – which is essentially a Meta Quest unit, just without the VR elements. Apple’s first step into mixed reality is called ‘Vision Pro’, which will incorporate a range […]

Are you making use of customer reviews (as you should) in your marketing strategy? If not, then you should really reconsider – based on a recent study conducted by Emplifi, in collaboration with Harris Interactive, over 87% of consumers say that real-life customer reviews have a greater impact on user purchase activity than influencer or […]